May 1, 2010

Cold Calling the #custdev way, part 2

Michael Schell, author of Buyer-Approved Selling and Winning Sales Advice, developed sales techniques by researching and collaborating with hundreds of professional buyers at Fortune 500 companies.

Following up from my post in part 1 of this series,  Mike gives Lean Startups a few tips for introductions with customer research cold calls.

What am I up to these days?

I’m a new parent, and prioritising my attention on our new rhythms as a family.

Work-wise, I’m trekking along at a cozy pace, doing stuff that doesn’t require meetings :)

I have a few non-exec/advisory roles for engineering edu programs. I’m also having fun making a few apps, going deep with zero-knowledge cryptography, and have learned to be a pretty good LLM prompt engineer.

In the past, I've designed peer-learning programs for Oxford, UCL, Techstars, Microsoft Ventures, The Royal Academy Of Engineering, and Kernel, careering from startups to humanitech and engineering. I also played a role in starting the Lean Startup methodology, and the European startup ecosystem. You can read about this here.

Contact me

Books & collected practices

  • Peer Learning Is - a broad look at peer learning around the world, and how to design peer learning to outperform traditional education
  • Mentor Impact - researched the practices used by the startup mentors that really make a difference
  • DAOistry - practices and mindsets that work in blockchain communities
  • Decision Hacks - early-stage startup decisions distilled
  • Source Institute - skunkworks I founded with open peer learning formats and ops guides, and our internal guide on decentralised teams